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Title Auditing Socio-Demographic and Cross-Societal Fairness in LLM-Simulated Public Opinion
Authors Andrés Abeliuk, Vanessa Gaete, Naim Bro
Publication date 2026
Abstract Large Language Models (LLMs) are increasingly used to
simulate
public opinion and societal behavior as a scalable complement to traditional
surveys. Yet their deployment in this role raises concerns about fairness,
social representation, socio-demographic bias, and cross-cultural validity.
In this study, we conduct a fairness audit of LLM-simulated public opinion,
examining both cross-national differences (Chile vs. the United States) and
disparities across socio-demographic groups within each country using
fairness metrics. Using nationally representative survey data from both
countries, we evaluate patterns of predictive accuracy and group-level bias.
We find substantial disparities. LLMs reproduce U.S. survey responses more
faithfully than Chilean ones, consistent with their predominantly
U.S.-centric training data. Moreover, the structure of bias varies across
contexts: in the United States, disparities are most pronounced along race
and political identity, whereas in Chile, gender, education, and religion
emerge as more salient axes of inequalities. These findings reveal the
uneven social grounding of LLMs and the risk of epistemic injustice when
globally trained models are applied to underrepresented regions. Our results
serve as a cautionary tale for researchers using LLMs to simulate public
opinion, particularly in underrepresented and cross-cultural
contexts.
Pages article 75
Volume 15
Journal name EPJ Data Science
Publisher SpringerOpen, Springer-Verlag (Heidelberg, Germany)
Reference URL View reference page